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Lead Management CRM for Small Business

All your leads in one place.

So your team knows exactly who to follow up with and when, without digging through five different tools.

Trusted by Small Businesses Across North America

See every lead by stage

Click a stage to see how leads look at each point in your pipeline.

Sarah Johnson
Chat · 2 min ago · Roofing inquiry
A
Mike Torres
Phone · 15 min ago · HVAC service
B
Linda Park
Form · 1 hr ago · Landscaping quote
B
Greg Williams
Chat · 3 hr ago · Pricing question
C
Sarah Johnson
Service confirmed · Budget: $5k–10k
A
Carlos Reyes
Urgency: High · Follow-up sent
A
Mike Torres
Location verified · Timeline: 2 weeks
B
Linda Park
2nd follow-up sent · Opened email
B
Tom Nguyen
Drip sequence active · Day 3
B
Greg Williams
No response · Re-engage at Day 7
C
Sarah Johnson
Booked · Tue 2pm · Roof estimate
A
Carlos Reyes
Booked · Mon 10am · HVAC install
A
Patricia Lee
Booked · Wed 3pm · Landscaping
B

What your CRM should actually do

Four jobs that keep your pipeline clean and your team focused on the right leads.

Capture leads from every channel

Chat, phone, forms, and messages all flow into one lead record automatically.

Score and prioritize the best ones

AI grades intent A–D so your team starts with the strongest opportunities.

Keep conversation history organized

Every transcript, note, and message lives on one clean lead record.

Trigger follow-up automatically

Stage changes and score updates fire the right outreach automatically.

From first inquiry to booked customer

Four automated steps that keep every lead moving forward.

Lead comes in

Chat, call, form, or webhook: every new contact lands in the CRM automatically with source, channel, and timestamp.

Lead captured from every channel

AI scores and tags it

The AI grades the lead A through D based on intent signals. High-grade leads get surfaced immediately for your team.

AI lead scoring A through D

Workflow pushes the next action

When a lead changes stage, the right outreach fires automatically - text, email, or AI voice - without anyone having to remember to send it.

Workflow automation triggers follow-up

The features that keep a pipeline clean

Built tighter than a full sales CRM — focused on capture, qualify, and follow-up for small business.

See every lead in one place

Calls, chats, forms, notes, and messages all land in one clean record from the moment contact is made.

Use AI to separate strong leads from weak ones

Let the system grade intent so your team starts with the best opportunities first. A-grade leads get priority. D-grade leads get a different sequence.

Never lose the thread on follow-up

Keep status, owner, notes, and next action visible for every lead. No more "did someone follow up with them?" conversations.

Trigger workflows from CRM activity

When a lead changes stage, your outreach should move with it. Text, email, and AI voice sequences fire automatically based on CRM events.

Connect your lead data to your stack

Every input and output your team needs, connected in one workflow engine.

AI Chat
AI Voice
Calendar
CRM Webhook
Outbound Text
Outbound Email
AI Voice Follow-up

Better visibility leads to faster follow-up

Real results from small businesses using the CRM and lead scoring.

Noah Little Noah Little · Owner, Noah's CS Coaching

"Since integrating their AI tools, we've observed a significant increase in the number of qualified leads closing across all accounts. The AI chatbot and CRM make it easy to see who is worth following up with immediately."

A–D

AI lead scoring — every new lead graded automatically on arrival

A · Hot B · Warm C · Cool D · Low
Auto

Outbound follow-up triggered the moment a lead changes stage

Frequently Asked Questions

Common questions about the lead management CRM.

Is this a full CRM or a lightweight lead CRM?

It's a lightweight lead CRM purpose-built for capture, scoring, and follow-up. It's not a full enterprise CRM, but it connects to your existing CRM via webhook if you already have one.

Can it score leads automatically?

Yes. The AI grades every lead A through D based on intent signals from chats, calls, and form submissions, with no manual tagging required.

Can I trigger workflows from CRM updates?

Yes. Stage changes, new lead entries, and score updates can all trigger automated outbound sequences across text, email, and AI voice.

Can it store transcripts and notes?

Yes. Chat transcripts, call transcripts, and manual notes are all stored on the lead record and accessible from one view.

Does it connect to other CRMs?

Yes, via outbound webhooks you can push lead data to any CRM that accepts webhooks, including HubSpot, Salesforce, and custom tools.

Can I use it across sales and support?

Yes. The lead record tracks both pre-sale and post-sale interactions in one place, so sales and support teams share the same context.

Always know who to follow up with

See how AI scoring and workflows keep your pipeline moving without extra admin.